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About US

Beginning over 40 years ago with an adventure in Torino, Italy, the Bonassi family has settled in the paradise of diving and spearfishing, the Mexican Caribbean. We want to the world to know about the:





Almost all Bonassi- branded products are made by expert Italian artisans, whose craftsmanship and attention to detail have won the approval of the European community.


In 1978, with the enthusiasm and passion of those who love the underwater world, the brothers Paolo and Piero Bonassi decide to open Punto Sub a young Italian company focused on the purchase and sale of diving equipment.

Over the past 40+ years, Punto Sub has grown from one of the first diving centers in Europe to become a diving, spearfishing and swimming industry leader.

In 2009, with the same passion and professionalism, the Bonassi brothers decided to expand to México, capitalizing on the energy and dynamism of the next generation, Alberto and Andrea.



Thirty-one years later the experience of Punto Sub Italia and the vitality of Punto Sub México came together to shape a project capable of responding to the individual needs of their clients.
In 2018, Punto Sub launched its own brand of scuba diving equipment: Bonassi.

The strength of the Bonassi brand is based on the Bonassi family’s forty-year history in the field of scuba diving, a history that has lived every step of the evolution of this industry almost since its birth. This vast experience has educated the Bonassi family, and their products reflect the best features available in the market while maintaining the company focus on original products specifically designed for the diving center and snorkeling markets.



Reduce Impact

We love the sea, nature, cenotes, and the biodiversity of our planet, we committed to moving toward our goal of eliminating single-use plastics from our products by 2024.

We Believe

We can live in harmony with the seas, lakes, cenotes, and rivers. Our heroes wear wetsuits and work every day so that you can explore the beauty of our planet. We believe that every time we dive into the sea, we gain a better perspective of our environment.


We work with different associations, universities, civil organizations, and biologists on several projects regarding recycling, preservation, environmental education, ecological culture, and species migration.





About Us

Our products are designed and manufactured in ITALY by experts in diving equipment. They are tested under European standards to obtain the best products worthy of the BONASSI brand.


The best


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